TIPS FOR MILAN DESIGN WEEK 2018 FROM ONE OF THE BIGGEST INFLUENCERS IN DESIGN

Costas Voyatzis, founder of Yatzer.com walks us through the streets of Milan Design Week with tips and events not to miss

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Courtesy Photo

Born in Greece in 1980, Yatzer.com founder Costas Voyatzis worked for years as the curator of Athens’ Museum of Cycladic Art Store and as a designer and trend forecaster for various publications. However, it was only after studying Meteorology at the University of Athens that Costas realized his passion lay somewhere else. Throwing caution to the wind, he switched gears and graduated in interior design before diving head first into the professional world of design.

After 7 years working with publications as both a designer and trend forecaster, Costas began to develop a network, honing his eye and vision.

In January of 2007, he launched the project Yatzer.com, with the goal of sharing design news through quality content. Just four years later, in Spring of 2011, Costas Voyatzis made an appearance on the French edition of Architectural Digest’s list of 100 most influential people in design. Over the years his website has gained a massive following and has become a go-to resource for everything design.

Today he joins us with a few tips on how to tackle one of the biggest weeks of the year — Milan’s Salone del Mobile — along with Monica Khemsurov and Jill Singer, Laura Traldi, Odile Hainaut and Claire Pijoulat and Dana Tomic Huges.

How many times have you visited Milan’s Salone del Mobile?

Nearly every year since I started to work for Greek interior design publications back in 2004.

Tell us about your typical day, between the Fair and Fuorisalone…

I usually wake up around 7:00 and with a cappuccino in hand, I grab the morning train towards Rho Fiera (an express train if I’m lucky!).

At the Salone, I usually stop to visit all my clients and I try not to miss the new talents coming out of SaloneSatellite.

For Fuorisalone, the events are all saved in my iPhone, so I just follow the schedule.

Without a plan you can get lost with all the events throughout the city — it’s impossible to see them all. To really appreciate Milan Design Week, you have to know how to be selective!

What do you wear during the day? And for the evening parties?

There’s really almost no time to take a break, so it’s important to be dressed appropriately and comfortably for the entire day — especially if you plan on going out to a party afterwards.

What items do you bring with you?

My iPhone, to take pictures and for everything I want to look up and find out more about to write my articles for Yatzer. A pair of sunglasses and an umbrella — you never know…

How do you get around the city?

Except when I go to Rho Fiera, where I use the metro, I normally grab a taxi.

How do you organize your appointments? By importance or by geographic location?

My priority is always to meet the people I collaborate with or with friends outside of work. Friendship is really important to me, and chatting with friends I trust is a great way to see new places and projects that weren’t in my schedule.

How do you determine the must-see events?

Every time I receive an invite, I go with my instinct and decide if it’s worth it to go…

What do you do to relax?

I can’t function without music! I’m always listening, even when I visit an exhibit. You could say I like to discover things with my own rhythm!

And for a bit of fun?

I grab an affogato from Marchesi Bakery.

3 addresses not to miss this year?

The Hay exhibit at Palazzo Clerici (Via Clerici 5), Hotel Viu in the Porta Volta neighborhood (Via Aristotele Fioravanti 6), and Six Gallery (Via Scaldasole 7).

What do you hope to see at the Salone this year?

The unexpected!

What has disappointed you in the last few years? Why?

What continues to disappoint me is the increase in prices of hotels during the week, every year.

If you could change something about the Salone del Mobile, what would it be?

If I could change anything, I would say to create a committee of experts to evaluate designers and brands renting spaces to limit participation for those who bring little to the show.

What show did you particularly enjoy over the last few editions?

“The New Spring” by COS and Studio Swine in the ex Cinema Arti theater in the city center, as well as the collaboration betwen Japanese architect Azusa Murakami and British artist Alexander Groves. I was lucky enough to go on inauguration day and to my surprise, there was no line!

Opening Photo: COSTAS VOYATZIS, FOUNDER OF THE ONLINE PLATFORM YATZER.COM WALKS US THROUGH SALONE DEL MOBILE 2018 WITH HIS TIPS AND THE TOP EVENTS NOT TO BE MISSED (PHOTO: ELIAS JOIDOS)

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